
Hoor Studio founded in 1991 with a specialized team in the field of animation production. It was registered officially in 1994 as “Hoor Animation Studio”. Advertising teasers on TV such as Bank Saderat Iran and Isiran Institute are the major professional activities of this institution. Programs ordered by Traffic Administration of the Law Enforcement gained a special popularity among audiences. Characters of the said program (Sia Saketi, Davood Khatar, etc.) are the most popular animation characters in Iran. In 1996, this studio was the only non-governmental specialized institution that worked on animation production in Iran; currently, more than hundred studios are engaging in this area. However, it is still the greatest private specialized animation production in Iran. As the producer of the first educational programs (Traffic Administration) and the first digital animation series (Yar-e-Mehraban), this institution has achieved so many rewards from domestic and international festivals.
General goals of the studio can be categorized into the production of TV series, movies, entertainment series, digital visual effects and multimedia products. Using creativity and innovation in products of the institution causes development and self-sufficiency in cultural and art fields of our country so that other countries wanted the products of Hoor.
Mr. Shahab Kasraei (Software Expert) Chairman of the Board of Directors, Mr. Reza Taghadosi (Cinema Expert) in the capacity of CEO and Member of the Board of Directors are the most experienced crew who has been cooperating with this institution since the date of foundation. Many pundits in animation in Iran like Mr. Farokh Yekdaneh, Mr. Amir Mohammad Dehestani, Mr. Bahram Azimi, Mr. Mohammadreza Fakhraeizadeh, Ms. Ayla Soleymani, Mr. Ebrahim Saketi, Mr. Ard Peykanfard, Mr. Amirali Barootian, Mr. Afshin Sabooki, Mr. Bozorgmehr Hosseinpour, Mr. Hamid Bahrami, Mr. Mehdi Kiani, Mr. Mehdi Heydarian, Mr. Mehrdad Nabiei, Ms. Faranak Zohali, Mr. Shahram Heydarian, Mr. Mehrab Naseri, Mr. Mohammad Heydari, Mr. Ershad Rahbar Sobh Khiz, Mr. Morteza Mohammadi, Mr. Behrooz Roostaei, Mr. Hamed Jafarikia, Ms. Mozhgan Alizadeh and Mr. Seyed Hamed Sadat Kiaei started their activity from Hoor.
This is the essence of the piece you are going to create and it is one of the most important parts of the preproduction.
At this stage, the creators need to write and develop the script in details.
This is where the script is broken down into scenes and drawn into panels (camera angle, lighting, models movement, etc.)
In the last preproduction phase it has to clear that what software and technique must use for animation that they are shooting for
Characters and the requiring spaces would be done
Regarding the designing, characters and space are turns into models.
All artworks are set in the scene and the project would be ready for lighting and animate.
At this stage, animators bring the characters to life.
There is a great deal of technical direction that happens at this stage.
You can add 2D or 3D visual effects on the animation
The director reviews all scenes carefully and makes it attractive using different effects.
Characters dialogues will be doubling and sound effects put on movements of the characters
The music that composed based on the content and situation of the scene would be sync on the animation.
The last stage of production is to prepare an output from the edited file along with sound and music and it is ready to release.